Celebrities help Yate businessman make success of messaging service

January 30 2017

BOY band One Direction was the inspiration for a successful personal video messaging service run by Yate businessman Angus Lancaster.

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BOY band One Direction was the inspiration for a successful personal video messaging service run by Yate businessman Angus Lancaster.

Angus set up Waterwalkerz to supply a range of equipment to the leisure industry, including waterballs that allow people to go inside a large ball and walk across the surface of a pool.

One Direction used some of the products for its video Live While We’re Young so Angus got to meet the band members - and see how it wasn’t easy for fans to speak to them due to security.

As a consequence, he developed Celebrity Video Messages - CelebVM - which involves celebrities recording a personal message for individual fans.

The messages can be bought as gifts for birthdays and weddings, as encouragement to individuals or even as a marriage proposal.

Angus said: “After working with 1D on their music video, I decided there must be a better way for fans and celebrities to connect. 

“Our application allows the celebrity to record a video on their smartphone whenever it is convenient for them and this is then instantly sent to the fan.”

Since its inception, the business has connected more than 10,000 fans with hundreds of celebrities around the world, from the likes of Cold Feet actor John Thomson and Olympic swimming star Rebecca Adlington to singer Chesney Hawkes and Coronation Street stars Simon Gregson and Chris Gascoyne.  

Angus said he was especially grateful to the first celebrities who joined the service, in particular Bristol pantomime favourite Andy Ford.